Welcome to Utah Tech University, where all students are invited to experience our hands-on, career-preparing education. Our academic mission isn’t changing to fit our new name; rather the new name more aptly fits the educational approach we have been implementing for years.

Below, you will find a variety of resources for the new brand. We will continue to share branded assets with the University community as they become available.

Utah Tech Logos

The #1 represents the unrelenting spirit of our school and region
The UT can be removed to represent the acronym of our institution and state
The negative space within the U pays homage to our state
The U demonstrates the cooler temperature of Northern Utah and the warmer climate of Southern Utah
The bottom portion of the letters portray the majestic red rocks of Southern Utah
The top portion of the letters symbolize the blue skies of Southern Utah
The separation symbolizes the horizon lines so prominent in our area

The Utah Tech University Logo Explained

Utah Tech University Downloads

University Magazine

Frequently Asked Questions

Why are Utah Tech University logos being shared starting in May since the new name doesn’t take effect until July 1?

Rebranding an entire university is a huge undertaking and will take months to complete. In order to have campus branded as Utah Tech University when students return in the fall, we will work all summer to be ready.

When will the name Utah Tech University be official?

The name Utah Tech University will be effective July 1, 2022. As a result, athletic teams will continue to compete wearing Dixie State jerseys until July 1.

When can we get new Utah Tech gear and apparel?

Utah Tech merchandise is currently available at the Campus Store. The store will continue to receive new gear on a weekly basis.

What does "Tech" represent in Utah Tech University?

The “Tech” in Utah Tech University represents our comprehensive polytechnic academic mission, characterized by active learning and industry partnerships that prepare students in all fields to graduate career ready. The University has been implementing this model since 2015 and will continue to offer degree programs in a wide variety of fields.

Is the Trailblazers mascot also changing?

No. Our athletic brand of Trailblazers will remain part of the institution and will continue to be used in conjunction with the new name, Utah Tech University. In addition, Brooks the Bison will continue to serve as the mascot for the institution.

What university name will appear on students' diplomas?

Students who graduate prior to July 1, 2022, will graduate from Dixie State University and their diplomas will reflect this. Students who graduate after July 1, 2022, will receive a diploma from Utah Tech University. Any alumni who graduated before July 1, 2022, can request a new diploma with the Utah Tech University name for a $10 processing fee. Students who graduate between July 1, 2022, and June 30, 2023, may request a Dixie State University diploma with no associated fee. DSU diplomas will not be available to students graduating after June 30, 2023. New diplomas can be requested starting July 1, when the new name is official.

What steps are being taken to honor the Dixie Heritage?

The Utah State Legislature appropriated $500,000 in one-time funding for the University’s Board of Trustees to establish a Heritage Committee that helps preserve the heritage, culture, and history of the region. The committee has met regularly to discuss ways to educate visitors, students, faculty, and staff about this. A final decision has not been made yet, but the committee is currently looking further into a monument on campus, a short documentary that tells the story of the name Dixie, and a heritage center.

What is the cost of rebranding the institution?

The Utah State Legislature allocated $3 million to the university for the rebrand. This funding will go toward large items like outdoor signage. Items like business cards and letterhead that already have line items in the University’s budget will continue to be covered by that funding under the new brand.

Media Requests

Contact Public Relations Director Jyl Hall at jyl.hall@utahtech.edu